M I S S I O N TO Z E R O B U I L D I N G S O LU T I O N S
9
— Mission To Zero Approach Definition & Objectives
Market Opportunities
Energy & Sustainability are the main triggers for investing in renewables & building automation 6
Why will you invest in building tech? Existing buildings; N=44 respondents Why will you invest in building tech? Existing buildings; N=44 respondents
What category will you invest in? Existing buildings; N=63 respondents
What barriers prevent you investing? N=100 respondents
What barriers prevent you investing? N=100 respondents
What category will you invest in? Existing buildings; N=63 respondents
Energy & Sustainability
Renewables
73%
75%
21%
2%
Unproven ROI
47%
Replacing old assets
66%
Building Automation
67%
25%
3%
New regulation
59%
Interoperability
41%
Security
63%
29%
5%
Public incentives
55%
HVAC
56%
40%
3%
Safety & security
52%
Cybersecurity
41%
Lighting
44%
43%
10%
Reduce OPEX
52%
Fire
41%
56%
2%
Existing tenants' requests
48%
Proven use cases
37%
Low voltage
40%
49%
8%
New tenants' requests
39%
Novel use cases
39%
Elevators
16%
65%
14%
Expertise gap
29%
Asset price inflation
32%
Increase Stay flat Decrease Don't know
Energy & Sustainability = Investing in energy efficient / low carbon footprint / sustainable solutions 6 Adapted from McKinsey; The future of building technologies; July 2020; McKinsey survey, July 2020; expert interviews
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